BEYOUROWN LTD PRIVACY
Who we are
This is the privacy statement of BEYOUROWN LTD. We are committed to protecting your personal data and respecting your privacy. We are a private limited company registered in Scotland (company number SC655002) and our registered office is at Glencarse Home Farmhouse, Glencarse, Perth, Scotland, PH2 7LF.
This policy, together with our end user terms and conditions applies to your use of:
- Myrror version 1.0 mobile application software (App) available on App Store and Google play, once you have downloaded or streamed a copy of the App onto your mobile telephone (Device).
- Any of the services accessible through the App (Services) that are available on the App Site or other sites of ours (Services Sites). This policy sets out the basis on which any personal data we collect from you, or that you provide to us, will be processed by us. This App is not intended for children and we do not knowingly collect data relating to children. Please read the following carefully to understand our practices regarding your personal data and how we will treat it.
Types of personal information we collect
We may collect, use and store different types of personal information about you, which we have grouped together as follows:
| Types of personal information | Description |
| Contact | Your name and email address. |
| Transactional data | Details about transactions you have made on our App. |
| Contractual | Details about the services we provide to you. |
| Device | Details about the mobile device you have downloaded our App on. |
| Usage | Details about the time you spend on our App and the frequency, and details about your type of bookings and frequency. |
| Image | Your images/photographs uploaded to our App. |
| Special types of personal data |
Some types of personal data are defined as special. We will only collect and use these types of data if the law allows us to: · Health data |
How we use your personal information
In general terms, we collect and use personal information to:
- deliver our services and meet our legal responsibilities
- verify your identity where this is required
- contact you by post, email or telephone
- understand your needs and how they may be met
- maintain our records
More specifically, the table below explains how we use your personal information and the reasons that we rely on in doing so. Where these reasons include legitimate interests, we explain what these legitimate interests are.
| What we use your information for | Our reasons | Our legitimate interests |
|
· To deliver our services · To notify you of changes to the App |
· Consent · Contractual performance · Legitimate interests · Legal obligations |
· Being efficient about how we fulfil our legal and contractual duties · Complying with regulations that apply to us |
| · To run our business in an efficient and proper way. This includes managing our financial position, business capability, planning, communications, corporate governance and audit |
· Legitimate interests · Legal obligations |
· Being efficient about how we fulfil our legal duties · Complying with regulations that apply to us |
| · To exercise our rights set out in contracts and agreements | · Contractual performance | |
| · To administer and protect our business and this App including troubleshooting, data analysis and system testing | · Legitimate interests | · For running our business, provision of administration and IT services and network security |
|
· To deliver content and advertisements to you · To measure and analyse the effectiveness of the advertising we serve you · To monitor trends so we can improve the App |
· Legitimate interests |
· To develop our products, services and grow our business.
|
Where we collect your personal information from
We may collect personal information about you (or your business) from the following sources:
Data you give to us: This is information you consent to giving us about you by filling in forms on the App or by corresponding with us. It also includes information you provide to subscribe to any of our Services, search for an App or Service, share data via an App’s social media functions. and when you report a problem with an App, our Services, or any of Our Sites. If you contact us, we will keep a record of that correspondence.
Data we collect when you use our services: Each time you use one of our Apps we will automatically collect personal data including Device, Content and Usage Data. We collect this data using cookies and other similar technologies, including Google analytics, Firebase analytics (App only) and Intercom analytics.
Data from third parties that we work with: This is information about you that our participating salons (Salon Service Providers) may provide us with.
Who we share your information with
When you consent to providing us with your personal data, we will also ask you for your consent to share your personal data with the third parties set out below:
- Salon Service Providers
- Marketing providers
Marketing
Marketing preferences can be selected in the app and you can opt in/out at any time. You can unsubscribe to any marketing emails at any time.
How we use your information to make automated decisions
When providing our services, we sometimes use systems to make automated decisions based on personal information we have, or have collected from others, about you and/or your organisation. This helps us to ensure that our decision-making is as efficient as possible.
The types of automated decisions we make are as follows:
- Targeted marketing
If you choose not to give your personal information
If you choose not to give your personal information you will not be able to use the App.
How long we keep your personal information
By law we have to keep basic information about our customers (including Contact, Identity, Financial and Transaction Data) for six years after they cease being customers for tax purposes. However, if you choose to unsubscribe from your account at any timer your Image data will be deleted.
International transfers
We do not transfer your personal data outside the European Economic Area.
Using our website
[If you are a visitor to our website we will collect, use and store any permissions, consents and preferences that you give us (Consents Data) and Usage Data. We collect this information directly from you, by using cookies (a link to our statement can be read here [insert link]) and using analytics providers, including Google Analytics and Intercom.]| What we use your information for | Our reasons | Our legitimate interests |
| · To provide you with information you may ask for. |
· Consent · Legitimate interests |
· To fulfil enquiries you might make with us. |
| · To administer and protect our business and this website (including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data) |
· Legitimate interests
|
· To ensure that our technology operates efficiently and without error. · To develop new products and services and improve existing ones. |
|
· To manage systems that contain our marketing database. · To manage marketing preferences. |
· Legitimate interests |
· For data management and marketing purposes. · To improve systems and services. |
| · To use analytics to improve our website. |
· Consent · Legitimate interests |
· To improve our marketing strategy and services that we provide. |
| · If you are a Salon Services Provider, to carry out the contract with you. | · Contractual performance |
Your rights
Access to your information – You have the right to request a copy of the personal information about you that we hold.
Correcting your information – We want to make sure that your personal information is accurate, complete and up to date and you may ask us to correct any personal information about you that you believe does not meet these standards.
Deletion of your information – You have the right to ask us to delete personal information about you where:
- You consider that we no longer require the information for the purposes for which it was obtained
- We are using that information with your consent and you have withdrawn your consent – see Withdrawing consent to using your information below
- You have validly objected to our use of your personal information – see Objecting to how we may use your information below
- Our use of your personal information is contrary to law or our other legal obligations.
Objecting to how we may use your information – You have the right at any time to require us to stop using your personal information for direct marketing purposes. In addition, where we use your personal information to perform tasks carried out in the public interest or pursuant to the legitimate interests of us or a third party then, if you ask us to, we will stop using that personal information unless there are overriding legitimate grounds to continue.
Restricting how we may use your information – in some cases, you may ask us to restrict how we use your personal information. This right might apply, for example, where we are checking the accuracy of personal information about you that we hold or assessing the validity of any objection you have made to our use of your information. The right might also apply where this is no longer a basis for using your personal information but you don’t want us to delete the data. Where this right to validly exercised, we may only use the relevant personal information with your consent, for legal claims or where there are other public interest grounds to do so.
Portability – if we process personal information that you provide to us on the basis of consent or because it is necessary for the performance of a contract to which you are party, and in either case that processing is carried out by automated means, then you have the right to have that personal information transmitted to you in a machine readable format. Where technically feasible, you also have the right to have that personal information transmitted directly to another controller.
Automated processing – if we use your personal information on an automated basis to make decisions which significantly affect you, you have the right to ask that the decision be reviewed by an individual to whom you may make representations and contest the decision. This right only applies where we use your information with your consent or as part of a contractual relationship with you
Withdrawing consent using your information – Where we use your personal information with your consent you may withdraw that consent at any time and we will stop using your personal information for the purpose(s) for which consent was given.
Please contact us in any of the ways set out in the Contact information and further advice section if you wish to exercise any of these rights.
Changes to our privacy statement
We keep this privacy statement under regular review and will place any updates on this website. Paper copies of the privacy statement may also be obtained by contacting us on the details set out below.
This privacy statement was last updated on 28 August 2020.
Contact information and further advice
Note: [email protected]
Complaints
We seek to resolve directly all complaints about how we handle personal information but you also have the right to lodge a complaint with the Information Commissioner’s Office:
Online: https://ico.org.uk/global/contact-us/email/
By phone: 0303 123 1113
By post: Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, SK9 5AF
